Our goals

We, too, have children and want them to have the opportunity to learn about their religion. But without making learning fun, the efforts we make as parents will bear no fruit. In the worst case, our children will even be bored by it.

Through reading, playing, listening, and experimenting, children learn voluntarily, without needing to be specifically encouraged. No child will turn down a beautiful, colorful book, a fascinating audio drama, or an exciting game. On the contrary, parents are even encouraged to read from a book, play the audio drama during the car ride, or sit down together to play a game. The children don't even realize that, along the way, they're learning an incredible amount about Allah, His Messenger, and their religion. And that should be the goal.

Atfaluna's goal has always been to support Muslim parents in raising their children through the production and distribution of both Islamic and educational products. We aim to provide our children with an Islamic education in a fun and engaging way.

Protecting the environment is also important to us. For example, we don't throw away damaged goods, but offer them at a discounted price as second-hand goods. To ensure shorter transport routes and thus protect the environment, we have our books printed exclusively in the EU – primarily in Germany. Where possible, we reuse packaging.